Case Study

Renta

We delight in transforming the way our clients see their websites. Working with us is opting for the best tech, top performance and an uncompromising focus on business results.

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WHO ARE RENTA
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  • Renta platform uses to collect and connect your customer data with a data warehouse and third-party tools based on server-side integrations
  • Using server-side integrations, the Renta platform collects and connects your customer information with a data warehouse and third-party technologies.
  • Renta, a customer data platform, has an incredibly quick Jamstack website was created with Gatsby, Storyblok, and Netlify.
Problem
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  • This build has a few difficulties, the worst two being two. The first step is to internationalize Storyblok pages (for 2 languages: EN, and RU). We made the early decision to separate the languages into folders, each of which would hold the associated pages.
  • The biggest surprise was that Storyblok "recognized" that the page had a copy in a separate language folder. The second one utilized outdated code. It took a lot of extra work to update the code that we had to change.
  • We were eager to refactor the code to comply with modern standards and make it compatible with GatsbyJS and React.


WHAT DID WE BUILD FOR THEM
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Developed the website from scratch using modern web technologies. 100% custom setup, no legacy code.

Deliverable: Blazing fast website (sub-1-second loading speeds). Client had a public URL to track progress and make adjustments during development.

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Deployed the website to production, set up a brand new analytics suite to track performance.

Deliverable: A hosted website on renta.im, easy to use analytics setup with conversion tracking.

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Connected a top-of-the-range content management system, and engaged contractors to produce content.

Deliverable: Easy to use, decluttered CMS and custom content for the full site, including both Russian and English versions, and SEO meta fields.

Overview
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Moving Renta to GatsbyJS and Headless CMS

Marketing businesses feel the Jamstack vibes. When Google announced their upcoming Page Experience update, Backlinko realized that they needed to improve their website. We are happy we could help.

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Let’s supercharge your online presence!

Be it capture more leads, increase sales or engage visitors with your content, your website must serve your specific business needs. That’s why our approach at Converted is to start by really understanding what it is you want from your site, and perhaps throwing in a few suggestions along the way.

If, and only if, we think Converted can add value and be ROI-positive for you, we will engage further with a project proposal. Read more about our philosophy and aproach.